Recently I decided to do something really crazy: Order a plain bagel with plain cream cheese. The result: one of the great bagel experiences of my life and a major EUREKA moment.
Why was this so crazy for me? For many years I’d ordered everything bagels. Occasionally I’d experiment with flavored cream cheeses too.
After biting this plain-on-plain after so long out at sea with different add-ons I thought, “Why have I been straying form the basic thing for so long?” It’s hard to beat just a perfectly fresh bagel with the right amount of plain cream cheese on it.
I think there’s a lesson of general value in life form this. Humans have a propensity to want to add more to everything. We’re tinkerers and experimenters and, in many ways, this curiosity has resulted in the incredible innovations that continue to improve our world.
It also, however, can lead us down dead end roads, always seeking more when what we had in the beginning didn’t need anything more. What we had in the beginning worked great!
I think this applies to food, relationships and business.
How do we find that really simple, basic thing that just works great? How do we find that perfect plain bagel with plain cream cheese that everyone lines up for in our business? And then how do we prevent ourselves from feeling the need to monkey with it too much once it works!
Software engineers talk about “the plague of over-engineering” sometimes.
When you’re dealing with bits and bites that can be moved around in an infinite combination, dissatisfaction and a desire to add on more can become an even bigger valueless time drain.
I saw this quote about it recently I liked:
This guys basically communicates what I’m trying to say in this article in 140 characters. Maybe this whole post is over-engineered.